1 Million Micro-Moments of Kindness

Be Kind Vibes Team Be Kind Vibes t-shirt ethically-made with GOTS-certified organic cotton

Imagine a world that has 1 million extra moments of kindness in it.

What would that world look like? How would it feel? It could feel lighter with more hope. Maybe it would bring communities and people together. There's no doubt in my mind that the world needs more kindness, compassion, and love in it. That's why I started Be Kind Vibes and why I recently set a new MASSIVE and lofty goal for us.

Our new mission at Be Kind Vibes is to create 1 million micro-moments of kindness by 2028 through cultivating acts of compassion and generosity towards people + planet. We aim to encourage a culture where small gestures, like offering a smile or lending a helping hand, become the norm, fostering positivity and connection within our communities. 

1 MILLION! That's a big number. It's a little daunting, but I believe we can do it with your help. 

But first, you might be wondering what exactly is a micro-moment of kindness. 

A micro-moment of kindness refers to a brief, small act of compassion, generosity, or empathy in everyday interactions. It involves small gestures or actions that demonstrate care, consideration, or support towards another person or the planet. These moments can include things like smiling at a stranger, holding the door open for someone, giving a compliment, using reusable grocery bags, or picking up trash off the beach.

Despite their briefness, micro-moments of kindness can significantly impact both the giver and the receiver, fostering positivity, connection, and a sense of community. 

THAT'S THE GOAL. I believe these micro-moments can create tremendous ripples of positivity across our communities and the world. 

The second thing you might be wondering. How are we counting these micro-moments of kindness?

  • A random act of kindness, such as smiling at a stranger, giving a compliment, holding the door open for someone = 1 micro-moment of kindness
  • 1 hour of volunteering your time at a local non-profit or with a friend/family member = 60 micro-moments of kindness
  • An act of kindness for the Earth, such as using reusable tote bags, water bottles, or coffee mugs, picking up trash off the beach = 1 micro-moment of kindness
  • Purchasing any of our Wearable Kindness = 1 micro-moment of kindness for each product

But, 1 million!? That seems like a lot!

It is..... a lot. And that's why we need your help to reach this goal. We're building a team, Team Be Kind Vibes, and I'd love for you to join us! I'm hoping this can truly turn into a movement! Here's how you can help:

Create these micro-moments of kindness in your community and let us know! Keep track and send them our way so we can add them to the count. You can send us a DM on Instagram, or an email. l It's more fun with friends and family so try to build your own Team Be Kind Vibes.  

Well, it's time to get started :) I hope you'll join us in spreading kindness for people + planet, one micro-moment at a time.

With gratitude,

Matthew (owner/founder)

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